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Twitter could quickly double the restrict for tweets from 140 characters to 280 characters. The social media platform is already testing the change, which it should do to assist enhance consumer progress and engagement.
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An enormous change could also be coming quickly to Twitter, because the social media platform revealed that it has began testing a 280-character restrict for tweets.
There are numerous causes for why Twitter is contemplating to abolish the long-standing 140-character restrict for tweets, however all of them hint again to the social community’s final purpose of inviting extra folks to create accounts and rising utilization.
Twitter May Soon Double Tweet Character Limit
Twitter, via an official weblog publish, revealed that it has began testing an extended restrict of 280 characters with a small group of customers who communicate in languages that usually result in crammed tweets.
According to information introduced within the weblog publish, 9 % of tweets in English hit the 140-character restrict, which probably implies that these customers needed to delete or change some phrases to make their tweets match. Twitter appears to be like to eradicate this downside by giving customers more room to write down their ideas.
The longer character restrict, nonetheless, won’t be utilized to a handful of languages, specifically Japanese, Korean, and Chinese. This is as a result of customers talking these languages can convey way more data in a single character in comparison with different languages. To illustrate, tweets in Japanese solely attain 140 characters zero.four % of the time. Most tweets in English have 34 characters, whereas most tweets in Japanese solely have 15 characters.
Will Twitter Really Do It?
The 140-character restrict for tweets has been the defining characteristic of Twitter. The determine has been tweaked a couple of instances, resembling when “@ replies” had been dropped from the character rely, nevertheless it has largely remained over the social community’s 11-year historical past.
Is Twitter actually going to make the change and double the restrict of tweets to 280 characters simply to provide more room to the 9 % of tweets that dissipate the present restrict? With testing ongoing, it seems that the social media platform is heading towards making such a transfer.
In the weblog publish, Twitter famous that extra folks tweet in markets the place they do not have a 140-character restrict, which is the driving pressure behind abolishing it. Twitter has suffered from low consumer progress and engagement, and the corporate apparently thinks that doubling the restrict to 280 characters will assist clear up these issues.
Twitter initially determined with a 140-character restrict to reflect the size of SMS messages, which might comprise a most of 160 characters. The remaining 20 characters had been reserved for usernames. However, it seems that Twitter is now prepared to maneuver on within the quest for extra customers and engagement, following up on different initiatives resembling a Twitter Lite app for Android and a tweetstorm characteristic.
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